McDonald’s was looking to expand the reach of their “McDelivery” campaign.
We answered the call.
When the world’s largest restaurant chain by revenue sought AR James Media to increase awareness of their food delivery service in the New York and New Jersey metro areas, we were happy to try our hand. They knew that out-of-home (OOH) vendors and media formats would lead to higher exposure.
It was our privilege to deliver the results they were looking for.
50
faces contracted
2.8
Million
Consumers over the age of 18 reached weekly
How’d we do it?
Strategic Ideation
McDonald’s chose AR James Media to supplement their national campaign with transit shelter and junior poster advertisements. Their goal was to grow the presence of their newly-available McDelivery food delivery service.
Proven Execution
The shelters allowed McDonald’s to hit consumers in several ways: at the time of purchase, and where people live, work, and play.
The fast food chain launched a 4-week outdoor advertising campaign through which they combined bulletins and shelter coverage amongst 38 national markets, including New York and New Jersey. All the bus shelter placements were within two miles of store locations and hand picked to fill in the gaps where bulletin coverage was weak.
We can do it for you, too
AR James Media is a boutique style agency that offers bus shelter and junior billboard advertising, with over 1,000 signs in 24 markets spanning Westchester County, NY, to Ocean County, NJ. AR James Media is a proud member of geopath and the Outdoor Advertising Association of America (OAAA), as well as a Billboard Insider company of the day.
We can do it for you, too
AR James Media is a boutique style agency that offers bus shelter and junior billboard advertising, with over 1,000 signs in 24 markets spanning Westchester County, NY, to Ocean County, NJ. AR James Media is a proud member of geopath and the Outdoor Advertising Association of America (OAAA), as well as a Billboard Insider company of the day.
With over 1,000 displays in the New York-New Jersey metro area, AR James has completed over 2,300 campaigns for clients just like yours. Let us show you why the market is hotter than ever for your OOH campaigns.