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AR James Media <span style="font-style: italic; color: #64c730; font-weight: bold;">In-Motion</span>

Keeping you up to date on the latest news and trends in the Out-of-Home industry.

Why Advertising With Us Is A No-Brainer

The landscape of advertising is changing–and it's changing fast. Gone are the days of one-size-fits-all activations and campaigns; instead, brands must now be more dynamic and diverse than ever, in an effort to be one step ahead of the next trend while still knocking...

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Impact of Transit Shelters

Think of your daily commute for a minute. You may take the subway, a train, or use your own car. Along the way, you see advertising non-stop along the major thoroughfares and intersections. It’s everywhere. Now, think of that advertising through the scope of your...

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Don’t know where to start? We’ve got you!

Outdoor advertising – also known as “out-of-home” – is a critical component to any advertising strategy, particularly for businesses who want to drive results in big markets. The list of companies with successful out-of-home results gets longer by the day, but what if...

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Out-of-home Advertising Is HOT

OOH Is Hot Out-of-home (OOH) advertising revenue rose 4.7% in the second quarter of 2018 compared to the previous year, accounting for $2.49 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). Year-to-date 2018 the...

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The Advantages of Transit Shelter Advertising

When trying to get the most out of advertising budgets, agencies love to utilize a format that delivers effective low-cost advertising. But agencies love getting to play with the latest and greatest ad technology too. Although many people overlook it...

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Dunkin’ Donuts + AR James Media – A Case Study

Dunkin’ Donuts + AR James Media - A Case Study When Dunkin’ Donuts launched their “The Perfect Pair” national advertising campaign, they knew that adding out-of-home (OOH) vendors and media formats would lead to better campaign execution and increased...

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Hispanic OOH Advertising

Are You Selling to the Fastest Growing Population in the US? The Hispanic population in the United States totals around 57.5 million people, making up 17.8% of the US population. Half of this population is under the age of 30. These are lucrative numbers...

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